No business is invulnerable to issues that can arise with IT. However, the key to business continuity, containment and managing client and customer relationships is a swift and effective response to any problems that do arise. To achieve that you need to have a Disaster Recovery Plan prepared well before you are in a position where you have to act.
Why implement a Disaster Recovery Plan?
Humans are not perfect
While a human team may be what ensures effective customer service and the establishing of important relationships, it is also a vulnerability. All humans make mistakes, even the really exceptional ones – just one bad day or one wrongly clicked link can make an entire network vulnerable. A Disaster Recovery Plan is crucial to managing the potential that human error has to damage your business. From preventative training, through to the incorporation of firewalls and security measures, data back up and a series of steps to ensure swift reaction in a disaster recovery situation, this kind of planning is essential.
Machines, too, can fail
Hardware is not designed to be faulty or fail but it does happen. If there is no recovery plan in place then business continuity can be hit hard. Hardware issues could be something as simple as failing network connections or a hard disk error – or as complex as a manufacturer fault – but the outcome is the same in terms of the disruption caused. Disaster Recovery Planning identifies, in advance, how to cope with hardware faults and failures, ensuring there are processes in place – such as data backup – to enable operations to continue, and providing action steps in the face of an incident. Outsourced IT management makes this even simpler, as Disaster Recovery Planning can be managed by an IT provider.
Customer expectations are high
Most customers do not expect commercial enterprises to stumble or experience faults and, in a competitive market like the alternative investment sector, failing to meet customer expectations can be very problematic. In the face of a serious issue, especially one that causes customers loss, a Disaster Recovery Plan may be the only way to minimise the impact on customer trust and business reputation.
Retaining customer trust after an IT disaster is a challenge
It costs significantly more to any business to acquire new customers than it does to nurture and retain existing customers. But, in the face of an IT disaster, retention can be incredibly challenging. Service outages or data loss can cause customer attrition, especially if not quickly tackled. A Disaster Recovery Plan is an effective way to limit the impact of an incident on customers and is an investment that could help your business to avoid being forced into costly customer acquisition – and re-acquisition – after disaster has occurred.
Without Disaster Recovery Planning you are vulnerable
You may have invested heavily in your IT network, performance and premises but none of that matters if you can not deal efficiently and effectively with incidents. No business is immune to an IT disaster but with a Disaster Recovery Plan in place you are protected against a negative impact that could run and run.
We can help you to design and manage disaster recovery that is bespoke to your business. Contact the netConsult team to find out more today.
Author: Laura Zverko - Follow us on Google+